Portfolio of Work

Social Media Revamp

Goal: Unify and streamline content across 20+ social accounts.
Deliverables: Brand-aligned social content, posting schedule, custom asset templates.
Strategy: Audited existing accounts for engagement, content type and brand execution. Created a digital posting calendar and block templates to ensure even allocation and distribution across all businesses.
Result: Improved engagement and visual content. Reduced content duplication and favoritism of one subject. Internal reports from management and sales team of increased satisfaction, including building a brand presence within the industry.